New tourist signs are to go up in the center of Bogota as part of a bid to make the Colombian capital the country’s top tourist destination, Colombian media reported.
A series of pedestrians signs will be installed by the District Tourism Institute in association with the Institute of Urban Development from November 1. They are to be erected in the Historic Center of La Candelaria and the International Center, where 64% of the attractions are considered part of the cultural heritage of Bogota.
The signs will contain information about the tourist sites and general places of interest in the city center and some signs will also give directions, topped by arrows. The signs will include braille for people with visual impairment and the height will be adjusted for wheelchair users.
There will be four versions of these signs with names such as “welcome panel,” and “totem.” The signs will be placed at the entrances of visitor attractions and in squares and wide walkways.
“The tourist signs are essential for the consolidation of Bogota as the top tourist destination of Colombia, a beacon of economic development, well-being, and of a better image of the city,” said Nohora Vargas, director of the District Tourism Institute.
The cost of putting up the signs is expected to be just over $330,000.